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Friday, October 24, 2008

No-Budget Internet Marketing

Just starting out with internet marketing?  Do you lack the resources to stand a chance in striking a deal big time JV partners?  Don't have the budget for PPC campaigns?

Listen up and listen good!

Read up as I discuss five free but highly effective methods you can use to advertise your enterprise in the World Wide Web.

1.    Article marketing.  Create an article relevant to the niche of your online business.  See to it that this article delivers something valuable.  Submit the article to the big article banks in the World Wide Web, particularly www.ezinearticles.com, www.goarticles.com and www.isnare.com.  Don't forget to attach a resource box, which should mention something interesting about yourself or your venture, as well as the link to your website.  Do this at least 3x every week.  In a short period of time, you will receive direct traffic consisting of the people who got interested about your articles, as well as indirect traffic as a result of a higher SERP position for relevant queries attributed to the hundreds back links you are most definite to win per article.

2.    Link exchange.  This is much akin to you scratching another's back, and him scratching yours.  Other internet businessmen are also searching for exposure for their enterprises.  hook up with them by promising to publish their link on your web pages if they will do the same.

3.    Press release distribution.  Thousands of real world and online publications are always searching for newsworthy items to use.  They monitor newswires for such pieces.  You can write a hype-free, newswortht news item about your online enterprise.  You may state the launch of your venture, minus self serving words of praise, of course.  You may announce the launch of your web pages.  You may announce the launch of a new item, without any form of a sales pitch.  Write a press release, and distribute the same to online newswires like www.prweb.com, and in just a few hours, offline and online entities will be picking it up, generating a humongous volume of visitors to your web pages.

4.    Exploit the power of user-driven web tools.  The beauty of Web 2.0 websites is that the online denizens themselves have the power to determine what's hot and what's not.  As a savvy online marketer, you can exploit this to your benefit by specifically targeting social news networks (Digg.com, Reddit.com, Propeller.com), social networking websites (MySpace.com,. FaceBook.com), and social bookmarking services (StumbleUpon.com) and converting them into powerful vehicles for your marketing adventures.  Yes, Web 2.0 websites are free to turn into marketing machines.

5.    SEO.  Eight out of ten visitors that you will be able to win for your website will come from the search engines.  And search engine traffic is free, if you can create your web pages to gain the attention of those search engine spiders

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