How To Use Expired Domains For Instant Traffic and Page Rank

You've maybe heard that there are such things as "expired domains" but you're not sure how buying an expired domain can help you. Som what is an expired domain?

It's easy to explain, an expired domain is a domain name that has come to the end of the time it's been registered for and hasn't been renewed.

As with anything in life, there are all sorts of possible reasons this may have happened - it's possible the domain's owner simply forgot to renew, possibly their domain registrar didn't remind them (or the contact email address had changed in the year or more since the domain was registered), maybe the domain owner bought the domain intending to do something with it and then changed focus. There are lots of different reasons that a domain has been allowed to expire.

So what's in it for you?

First off, it's generally considered that the older a domain name is, the more "important" it is. By its very nature, an expired domain has been around for a minimum of a year, which means that it is automatically older than purchasing a brand new domain.

Next, if the domain has actually been used, there may be existing links to the site. It is likely to be indexed in the search engines as well.

If you're extra lucky, the domain may have had sufficient importance to gain some Google Page Rank.

Yeah, that's right! Some expired domains have a Page Rank and traffic.

The bad news is, you're not the only person looking for expired domains. The best of them are purchased the very second that they are put on the market.

Which means that if you are thinking about buying one or more expired domains either for your own use or to "fix up" and sell on to others, you'll need to work fast.

The best way to achieve this is to use one of the online services that will show you a targeted list of domains that are due to expire soon. This gives you a head start and will allow you to snap up the domain names you're interested in as soon as they expire and are allowed to be purchased again.

You can find one of the best services for tracking down expired domains here.